Promotional Materials
My Daily Constitution |
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My Daily Constitution is an art project of L.A. based artist Linda Pollack. “The idea,” says Pollack, “is to break away from the dynamics of the large lecture hall and create a space where individuals and communities can become active participants in a dialogue about our democracy. Our Constitution, our democracy, is about interpretation -- and interpretation means a collective, active dialogue, not just passive consumers and lawmaking producers. The U.S. Constitution is a living document, part of our quotidian life, influencing us in both large and small ways daily." For the campaign I used the concept of possession. In keeping with making the constitution an approachable subject I avoided the oft used reverent imagery and all-cap, serif type treatments so prevalent in when depicting a governmental subject matter. Instead, I opted for the imagery of a “sticker” being crudely placed atop reverent images of the U.S. Capital and the Constitution showing possession by the viewer. |